So, how will Murata be successful in this highly competitive market segment? First, as presented in the previous slides, the products themselves have a compelling value proposition with industry-leading size, density, efficiency, and convection ratings that allow them to address nearly all markets and applications. The standard form factor and feature set supports a strong distribution focus for global product availability at the customers’ preferred distribution partners. Murata is now providing customers with 3D models of all the new AC/DC products. The medical certifications support clinical diagnostic applications as well as other non-patient-connected and non-life-support applications. Murata’s global footprint provides for local customer service and technical support. All models are currently available from stock. In addition, the Murata brand name carries with it a reputation for strong technical leadership and financial strength, as well as products of high quality and excellent reliability. Lastly, the continuing investment in the development of the AC/DC product line will forge a reputation as an industry leader in this large market segment.
 
                 
                 
                 
 
 
 
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